MOMA
Enhancing the museum experience
An app bringing exhibitions, audio tours, tickets, and the museum shop into one experience.
Designed in close collaboration with museum stakeholders, it helps visitors plan their visit, explore the collection, and access useful information along the way.
Enhancing the museum experience
An app bringing exhibitions, audio tours, tickets, and the museum shop into one experience.
Designed in close collaboration with museum stakeholders, it helps visitors plan their visit, explore the collection, and access useful information along the way.
Enhancing the museum experience
An app bringing exhibitions, audio tours, tickets, and the museum shop into one experience.
Designed in close collaboration with museum stakeholders, it helps visitors plan their visit, explore the collection, and access useful information along the way.
The role
As Lead Product Designer and the sole designer on the project, I worked directly with museum stakeholders from initial concepts through to final design delivery. I shaped the information architecture, user journeys, and visual design, using rapid prototypes to explore ideas and incorporate feedback throughout the process.
The role
As Lead Product Designer and the sole designer on the project, I worked directly with museum stakeholders from initial concepts through to final design delivery. I shaped the information architecture, user journeys, and visual design, using rapid prototypes to explore ideas and incorporate feedback throughout the process.
The role
As Lead Product Designer and the sole designer on the project, I worked directly with museum stakeholders from initial concepts through to final design delivery. I shaped the information architecture, user journeys, and visual design, using rapid prototypes to explore ideas and incorporate feedback throughout the process.
The challenge
Create a digital experience that helps visitors navigate the museum and engage with its exhibitions, while keeping the art at the centre of their visit.
The opportunity
Bring practical information and exhibition content together, helping visitors discover what interests them and explore the museum at their own pace.
The outcome
A connected app experience bringing exhibition discovery, audio tours, ticket booking, and shopping into one place, supporting visitors before and during their visit.
The challenge
Create a digital experience that helps visitors navigate the museum and engage with its exhibitions, while keeping the art at the centre of their visit.
The opportunity
Bring practical information and exhibition content together, helping visitors discover what interests them and explore the museum at their own pace.
The outcome
A connected app experience bringing exhibition discovery, audio tours, ticket booking, and shopping into one place, supporting visitors before and during their visit.
The challenge
Create a digital experience that helps visitors navigate the museum and engage with its exhibitions, while keeping the art at the centre of their visit.
The opportunity
Bring practical information and exhibition content together, helping visitors discover what interests them and explore the museum at their own pace.
The outcome
A connected app experience bringing exhibition discovery, audio tours, ticket booking, and shopping into one place, supporting visitors before and during their visit.
Design principles
Clear content hierarchy
Prioritise essential information and organise content so visitors can quickly find what they need.
Engaging exploration
Use imagery and audio to bring exhibitions to life, encouraging discovery without distracting from the artworks.
Designed around visitors
Support different interests and paces, with straightforward navigation and easy access to practical information.
Design principles
Clear content hierarchy
Prioritise essential information and organise content so visitors can quickly find what they need.
Engaging exploration
Use imagery and audio to bring exhibitions to life, encouraging discovery without distracting from the artworks.
Designed around visitors
Support different interests and paces, with straightforward navigation and easy access to practical information.
Design principles
Clear content hierarchy
Prioritise essential information and organise content so visitors can quickly find what they need.
Engaging exploration
Use imagery and audio to bring exhibitions to life, encouraging discovery without distracting from the artworks.
Designed around visitors
Support different interests and paces, with straightforward navigation and easy access to practical information.
Home page
A minimal layout gives visitors a clear overview of what’s on at Louisiana, with exhibitions taking centre stage and key information close at hand.
Audio tours
Clear navigation helps visitors find and move between audio tour sections at their own pace. The interface keeps the content and playback controls easy to access, supporting the experience of exploring the artworks.
MOMA Butik
An uncluttered shop makes it easy to browse products and explore individual items. A straightforward cart and checkout flow keeps the steps from discovery to purchase clear and manageable.
Booking tickets
A simple booking flow guides visitors through choosing tickets, with clear age categories and minimal steps. Tickets remain available on the device, with offline access to the QR code for entry.
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